Many websites say - "We'll tell you what the house down the street sold for, just visit our site". Well, the truth is Texas is a non-disclosure state; an agent or company may not list the sales price of a house. Zillow.com, Realtor.com, HouseValues.com and your "neighborhood" REALTOR.com use this tactic to get you as a client. All these "information" services can do is take a wild guess based on tax records and other public data, a broker/agent (or appraiser) must do a CMA (Comparative Market Analysis) using proprietary data to give that figure to you. In fact, this was just announced to our own association website... Realtor.com has made a significant improvement to their “What’s My Home Worth” tool. The sales data presented on Realtor.com is derived from public records data. However, as you know, actual sales prices are not available from the public records in Texas. As a result, the value presented is an estimate based on an algorithm developed by the Realtor.com data supplier. Because it is important that consumers know the only way to get accurate sales information is from a local REALTOR®, Realtor.com made the following changes to the tool for non-disclosure states such as Texas:
- A large banner is now displayed at the top of the results page derived once a consumer enters their home information. The banner clearly indicates that Texas is a non-disclosure state and that the information presented is a calculated estimate.
- The term “sales price” has been replaced with “estimated value.”
Our promise: we will do a CMA for free, with no obligation and if you don't want the service we won't keep emailing or phoning you, period! And, if you sign an agreement with us, you have Pfennig Properties guarantee, you can cancel at anytime for any reason without penalty!
Karla Pfennig's listing program: Email me for renovator's program
- Market analysis to assist the seller in determining price, we don’t dictate, we advise!
- Recommending house preparations for the sale (if needed)
- Staging the house for maximum benefit
- Open houses manned by listing broker not an inexperienced assistant or agent
- Specialized photo editing and maximum photos for the MLS (12)
- Listing will be placed on the MLS and IDX as soon as the listing begins (delays are used for lead capture)
- Advertising will always list the address and the asking price (missing information is used for lead capture)
- Create color flyer on 110 lb card stock or 54 lb clay coated paper (one that markets the property, no agent photos)
- Create a .com for virtual tours and yard sign, using as many photos as necessary (15-50)... Why?
- More traffic (and more qualified traffic) from the yard sign than from the MLS (the pages are created and monitored separately)
- All the information can hit at the same time, no need to wait for tour companies and their schedules
- Shoppers feel more comfortable about going to a particular listing’s web site
- Instant changes are possible with personal management of the web page and web site
- All pertinent information (inspections, survey) posted to the MLS and web site using Adobe Acrobat pdf
- Prompt communication with cooperating brokers
- All responsibility rests with the listing agent, no inexperienced assistants are used
- Feedback emailed to you after we receive it from a showing agent
- No intermediary (used to be called dual agency) allowed- peace of mind for the seller
The buck stops with me. There will be no assistants (usually unlicensed) handling anything. If I am unavailable, another licensed broker (not agent) will be available. I can be readily reached by phone at all times but when I am not able to take calls, my voice mail message will change as necessary to notify the caller when a return call will be made.
There will be regular personal updates and meetings.
AND, Pfennig Properties satisfaction guarantee, you can cancel at any time without penalty!
Helpful links for sellers:
Helpful information from Chicago Title
Title Insurance Rate calculator new lower rates for 2007!
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